How you can use Facebook for Business
Skype and Facebook just have presented a whole new "Video Chat" feature that allows website visitors to see and connect to their friends in real-time while they are in Facebook. This feature is ideal for business given it enables buyers to get to know, like and trust sellers considerably faster and simpler than previously. I could imagine several instances where my business and my client's business has been greatly enhanced using this capacity to easily and quickly connect "eyeball to eyeball."
Relationship Building - By utilizing Facebook's video talk to interact easily and seamlessly with prospective customers "eyeball to eyeball," a business person can dramatically boost the speed which a prospective client can cross the ever present, completely invisible "KLT (Know-Like-Trust) Bridge."
When folks can "look you within the eye" - even on the display screen, they're prone to develop a relationship together with you that is certainly stronger than a call, email, or Facebook post. This is correct if the initial relationship was made IRL - In the real world - or virtually. It is especially true to the huge numbers of people who are doing nearly all their business over the internet.
Simplicity - Up to now, many experts have somewhat cumbersome - some would say difficult - to plan a video chat with other individuals. The way in which Facebook has integrated this feature in to the regular Online Chat and Messaging features that men and women are already comfortable using, makes this incredibly simple.
By way of example, I work with folks around the globe. Most of these people I've never "seen" in the flesh. Although I've used Skype video for quite some time, I am usually met with resistance while i suggest someone install it on their own computer to ensure that we are able to "meet face-to-face." After attempting to walk a number of people through it, I noticed it had been just easier to connect over the phone.
That obstacle - downloading a software that appears scary, intimidating and hard - just disappeared today thanks to this startup company between Skype and Facebook. Although the Facebook application does have to have the downloading of software, this indicates less intimidating plus much more simple to use than other alternatives. Plus, as a general rule people will be utilising it, it will be almost impossible to disregard.
Accessibility - With Facebook's 750+ million users, Skype's video chat feature will often be accessible by everyone - driver with everything. Just think about simply how much easier it will be for a merchant in Might approach a factory owner in Hong Kong in regards to a product he wants built.
I can tell many physical businesses benefiting from this also. Let us check a little shop that sells a special handbag. A possible customer from 1000s of miles away might be more planning to initiate a chat to discuss price, styles, and shipping versus getting on a website and trying to work everything out. For many strange reason, people enjoy business with people.
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